What Problems Do You Perceive?

Many innovative ideas come to entrepreneurs as a result problems they have identified or problems perceivedperceive. What problems do you perceive within your own community? What issues do you care about? These interests may be political, educational, cultural or otherwise. What can be improved upon and how?

Learning Outcome:

In this game, students develop a sense of problems that might be addressed within one’s community, state or nation.


Students leave the classroom and interview ten people within their college or community, asking them what problems they perceive (choosing cultural problems, political, etc.). To be more specific, concerning arts entrepreneurship, one can ask, “What is missing, culturally speaking, in our community? What do you wish we had that we don’t? What do other communities have that we don’t have, but could?”

Following this information, students can bring their findings back to the classroom for discussion or journaling, attempting to identify patterns and areas of personal interest. If the student finds a problem that can be addressed and has a personal interest or passion in addressing it, there is potential to develop an entrepreneurial concept.


Through group discussion, students may find much stimuli from which to create. If there are ten people in class, up to one hundred potential problems can be brought to light.

Whatever information the student entrepreneur discovers in their process of interviewing, they should be passionate about building the idea, if they decide to do so. Just because they perceive a gap or problem, is not reason enough to execute it. As discussed often on this blog, one should be passionate about their entrepreneurial pursuits.

If you would like to use these games in your own classroom, please do! If you do, let me know how how it goes and if you have suggestions for modifying a game. 

I can be reached at jdhart@smu.edu. 

Creative Commons License
What Problems Do You Perceive? by James David Hart is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.


About James Hart

Jim Hart currently serves as Interim Chair of Arts Management and Arts Entrepreneurship & Director of Arts Entrepreneurship at Southern Methodist University, Meadows School of the Arts. Hart is also the founder of The International Theatre Academy Norway.
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